Master of Management study program at the University of Surabaya Faculty of Business and Economics (Ubaya FBE MM) is one of postgraduate programs (S2) in the management area (identical with business administration) held by Ubaya. The Ubaya Master of Management and Master of Law study programs received the official approval for operational on 16 October 1992 through the Minister of Education and Culture Decree No.435/DIKTI/Kep/1992. The official approval was the first accreditation series granted by the Department of Education and Culture to Private Universities (PTS) in Indonesia.

Ubaya was granted the approval along with 3 other private universities in Jakarta namely Universitas Trisakti Jakarta, Universitas Tarumanagara Jakarta, and Universitas Atma Jaya Jakarta. While the establishment of Ubaya as a university was formally authorized by the Djoko Supadmo, SH Notarial Deed no.25 dated 6 March 1968 with 3 pioneering faculties namely Faculty of Pharmacy, Faculty of Law and Faculty of Economics where 11 March 1968 is determined as the birthday of Ubaya. 

The MM-UBAYA symbol consists of the UBAYA symbol, MM-UBAYA lettering, and the Vitae Probitas Veritatis motto.

The meaning of Vitae Probitas Veritatis is:

  • Vitae, taken from the Latin “Vita” that means Life;
  • Probitas, taken from Latin “Probitas” that means Honesty;
  • Veritatis, taken from Latin “Veritas” that means Truth.

Thus, the motto signifies that MM – UBAYA presents knowledge for life provision, based on the values of Truth and Honesty.


To be an excellent business school that committed to the development of ethics, professionalism, and leadership that is based on the inspiring and innovative character development.

Ethics, professionalism, and leadership are the keywords of MM study program and will be based on inspiring and innovative character. Business and industry, in addition to requiring professionalism, also requiring ethic. Besides, the MM graduates should possess leadership skills with inspiring and innovative character.


Ubaya FBE MM transforms lives and serves the needs of business and industry upon highly competent graduates who are ethical, professional, and possess good leadership ability through knowledge, wisdom and integrity-based innovative learning.

The mission statement differentiates the Ubaya FBE MM program with the similar program from other universities. Implementation of the differentiation as stated in the mission statement is reflected in the study program’s curriculum and learning process.

In general, description of the meaning of differentiation as stated on the Ubaya FBE MM mission statement is the creation of excellence through:

  1. Character and leadership empowerment with ethical personal integrity that is in line with professional competence;
  2. An increase in sensitivity towards the changes, so that graduates have a relatively high sensitivity toward changes (sensitive-responsive);
  3. An increase in strategic thinking ability and responsiveness towards changes (visionary, proactive-anticipative);
  4. An increase in self-control, calmness, patience, and assertive (self-control, assertive);
  5. An increase in the ability to work in teams and across cultures (global-local-multicultural);
  6. An increase in the scientific communication ability, particularly writing skills in the context of professional competence (writing skills).

Goals and Target
Master of Management Study Program

The Ubaya FBE Management Master has ten strategic objectives which are part of the 2011-2018 strategic plan (Renstra). The annual strategic plan is carried out through the elaboration of the program’s main objectives. The 10 strategic objectives of MM FBE Ubaya are:

  1. Continually developing creative and inspiring curriculum and learning processes. (Quality assurance & Continuous improvement; Tridharma’s Quality and Credibility).
  2. Development of lecturer competencies (Faculty Members; Tridharma Quality and Credibility).
  3. Increased activities that support scientific harmony and diversity of the academic community background (Diversity; Quality and Credibility of Tridharma)
  4. Increased market confidence (Student Admission, Quality and Credibility of Tridarma)
  5. Development of synergistic relations with the business and industrial community and alumni (Partnership with Business, Industrial Societies and alumnae; Network for Collaboration; Management of Fund Resources).
  6. Increasing the quantity and quality of national and international publications through effective collaboration between academicians both internal and external (Collaboration in Research and Publication; Quality and Credibility of Tridharma).
  7. Development of students’ ethics as responsible global citizens (Global Citizenship; Quality and Credibility of Tridharma).
  8. The development of professional expertise is aligned with students’ talents as competitiveness in the business field (Professional and Talent Development; Quality and Credibility of Tridharma).
  9. Increasing student activities that shape and strengthen leadership. (Leadership; Quality and Credibility of Tridharma).
  10. Strengthening organizational commitment in achieving the vision and carrying out the mission (Excellent Business School; Organizational Management)

Competencies Of Graduaties

Main activities of the learning process are more prioritized on the activities in making students be more independent (student-centered learning) in order to prepare the students in carrying out life-long learning, while lecturers basically provide guidance, direction, and act as a facilitator and motivator. The learning process also reflects the program uniqueness in order to become a means of holistic learning (character as well as mastery education) for learners. Adinurani is one of the activities regularly carried out to instill the educational values ​​of Ubaya FBE MM, in addition to introducing the Vision and Mission as well as the achievement of learners’ competencies. As part of instilling the Ubaya FBE MM graduate uniqueness, then Adinurani is an obligatory requirement of Ubaya FBE MM students to graduate.

The program gives an academic degree in accordance with the applicable regulation titled: Master of Management (abbreviated to “MM”), which should be placed after the name of graduate and before the professional degree.

Having “Networking Among Smart Leader” as a tagline, then competencies as a business leader must be built for Ubaya FBE MM graduates and it is customized with the level 8 of Indonesian National Qualification Framework (KKNI) as an Expert in Attitudes and Values; Job Skills; Managerial Capability and Control Knowledge. Competencies of Ubaya FBE MM graduates are as follows:

  1. Competence to sustainably develop the knowledge related to management practices (continuous improvement);
  2. Competence to solve business and management problems by applying the management knowledge through the inter or multidisciplinary approach (problem solver);
  3. Competence to initiate, develop, and utilize networking in business and management (networking competence);
  4. Competence to behave in an ethical manner and possess leadership characters as a responsible global citizen (global citizenship);
  5. Competence to build, develop and maintain the business organizations to always proactive-adaptive towards rapid changes in the business environment;
  6. Competence to think innovatively (innovative thinking) and posses inspirational character when behaving in management and business practices.


For registration and further information,

please contact :

Program MM-Maksi Gedung pascasarjana Lt.2

Jl. Raya Kalirungkut, Surabaya.

Telp. : 031-2981190

© 2019. Pasca Sarjana Ubaya

Weekly Newsletter